What is PunchOut Level 2 and how does it work?

#What is PunchOut Level 2 and how does it work?

An increasing number of procurement teams are using PunchOut integrations. As a result of this trend, more and more B2B suppliers are choosing to offer OCI or cXML PunchOut to drive corporate sales.

With a standard integration, also known as a Level 1 PunchOut, a buyer is redirected from their e-procurement system to the supplier’s PunchOut catalog. However, when a procurement team manages numerous suppliers, it isn’t always clear where a specific product can be found. This often forces buyers to search through multiple webshops individually.

#The solution: Level 2 PunchOut

Level 2 PunchOut provides the ideal solution by equipping the PunchOut catalog with an enhanced search functionality. This allows buyers to search across multiple supplier catalogs simultaneously, directly from within their own e-procurement system.

How does it work in practice?

At a glance: The e-procurement software immediately displays all relevant products, along with the specific supplier offering them.
Automatic redirection: As soon as a user clicks on a product link, they are automatically redirected to the detailed product information page within the supplier's PunchOut catalog.
Fast ordering: This allows buyers to quickly and easily add the desired product back into their e-procurement shopping cart.

The main difference between Level 1 and Level 2 PunchOut is the ability to search across multiple catalogs at once.

#Benefits of Level 2 PunchOut

Just like with Level 1 PunchOut, the benefits of this advanced version are not always immediately obvious to every supplier. However, this is precisely why offering Level 2 PunchOut is a smart strategic move: it gives you a major competitive advantage over B2B suppliers who have not yet upgraded their integration capabilities.

#Want to discuss Level 2 PunchOut capabilities?

Has a major client specifically requested a Level 2 PunchOut integration, or do you want to know if your current catalog is compatible? We are happy to help you explore your technical integration options. Get in touch with Abeta today!.